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Hiroshima Appeals 2020

2020.7.8
Hiroshima Appeals 2020
Design: Yoshie Watanabe Title: Life 

Comment from Designer

Being able to enjoy peace in our everyday lives is something special. As I write these words, the world is fighting against a virus, a crisis that has also prompted countries to engage in information and economic wars.

To me, it appears as if the world is becoming increasingly complicated and more and more greed is rising to the surface. This fills me with great sadness. No matter how much I wish it were so, I do not think the world will be at peace anytime soon.

If that is the case, as a starting point, Japan must do all that it can, and we must each do all that we can, to protect this country and our lives. That is all we can do.

When I was asked to create this poster, my aim was to portray “life.” This little girl represents my mother when she was a little girl, me when I was a little girl, all the little girls in Japan, and all the little girls around the world. I hope that this “life” will shine bright.

Hiroshima Appeals Poster Campaign

In 1983, the Japan Graphic Designers Association Inc. (JAGDA) and the Hiroshima International Cultural Foundation announced their collaboration on a project focusing on the theme “Hiroshima’s Spirit” and launched a poster campaign with the goal of promoting peace at home and abroad. The first poster, entitled “Burning Butterflies”, was created by Yusaku Kamekura, the president of JAGDA at the time. Designers affiliated with JAGDA produce one poster each year.

The posters are sold to the general public and exhibited in a nationwide tour called the “Peace Poster Exhibition”. Posters in the series have engaged citizens around the world, displayed in the Atomic Bomb Exhibition preceding to the historic 1985 Geneva Summit, and the exhibition entitled “Hiroshima: A Message for Peace among People” held in Barcelona and Valencia in Spain, and Aosta in Italy in 1997. The 2008 poster was sent to several member cities whose mayors are members of the international group Mayors for Peace. The “Hiroshima Appeals” project, conducted annually from 1983 till 1991, was reinstated in 2005 to commemorate the 60th anniversary of the end of World War II.

Posters on Sale

2020 Yoshie Watanabe
2019 Katsuhiko Shibuya
2018 Kazunari Hattori
2017 Kenya Hara
2016 Takahisa Kamijyo
2015 Taku Satoh
2014 Tsuguya Inoue
2013 Kaoru Kasai
2012 Yukimasa Okumura
2011 Susumu Endo
2010 Keisuke Nagatomo
2009 Katsumi Asaba
2008 Masuteru Aoba
2007 Shin Matsunaga
2006 Koichi Sato
2005 Masayoshi Nakajo

Size: B1 (728 x 1,030mm)

 

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